Retail, Franchise & Hospitality

Contract AI for retail, franchise and hospitality

Draft franchise, supplier and distribution agreements from your own templates, and review a retailer's vendor manual or a hotel's group contract in minutes. Then send redlines in Word and get signatures without leaving goHeather.

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The bottleneck

Too many contracts, not enough counsel

A new franchise location opens in Nashville next month, a national retailer just sent an updated vendor manual, and the events team needs the Denver venue contract back by Friday. One lawyer, or none, is expected to read all of it.

Without goHeather

  • Franchise agreements rebuilt by hand from the last location's file
  • Vendor manual updates filed away without anyone reading the chargeback changes
  • Hotel and venue contracts signed with attrition terms nobody checked
  • Outside counsel billed hourly for a routine distribution agreement
  • Influencer and sponsorship terms that vary from one agency to the next

With goHeather

  • A new location's franchise agreement drafted from your template in minutes
  • Supplier paper and the retailer's manual read together, with deductions quoted
  • Attrition, cancellation and minimum spend pulled out before the event team signs
  • Distribution and reseller redlines checked against your own positions
  • Counsel's time kept for the deals that need a lawyer
Drafting

Draft each franchise agreement from your own template

Load your franchise, supplier or distribution agreement once. For each new location or partner, answer a few questions and goHeather fills in the names, territory, fees and dates to produce a full first draft. Need a clause your template lacks? Ask for it and it goes into the draft.

  • Your own templates, or 10,500+ lawyer-made ones
  • Location and deal details filled in from a few questions
  • Export to Word with track changes
Franchise Agreement variables4 of 6 filled
Franchisee entityWhich company is signing?Harbor Lane Coffee LLC
LocationWhere is the unit?2140 S Lamar Blvd, Austin
Protected territoryWhat area does it cover?1-mile radius
Royalty rateWhat share of gross sales?6%
Ad fund contributionWhat goes to the brand fund?
Opening dateWhen does the unit need to open?
Generate draft
Contract review

Venue and hotel contracts, read before you sign

Upload the hotel's group sales contract, a venue agreement or a management agreement from an owner. goHeather reads every page, ranks what it finds and quotes the clause behind each finding, so the events or operations team knows the exposure before the deposit goes out.

  • Attrition, cancellation and food and beverage minimums
  • Management fees, incentive fees and performance tests
  • Deposits, force majeure wording and termination rights
HighAttrition on the room blockclause 7.1Group shall pay attrition damages equal to one hundred percent (100%) of room revenue for any shortfall below the Room Blockbelow eighty percent (80%) of the Room Block, less any rooms resold by HotelAs drafted, every unused room in the block is charged at the full rate, with no allowance and no credit for rooms the hotel resells. Shown against a version with an 80% threshold and a resale credit for comparison.Apply to documentDismiss
Playbooks

A playbook for the distributor and reseller paper you keep seeing

Distributors and resellers ask for the same things on every deal: wider territory, longer exclusivity, easier exit. Set your positions once, such as the minimum purchase target tied to exclusivity or the notice you give before ending a partner, and goHeather checks every incoming draft against them.

  • Positions written in plain English
  • A compliant or non-compliant verdict on every rule
  • The clause it was checked against, quoted in full
#04Exclusivity is tied to a minimum purchase targetNon-Compliant
This agreement makes the distributor exclusive across the Southeast for five years with no minimum purchase commitment.Distributor shall be the exclusive distributor of the Products in the Territory for the Term, and Supplier shall not appoint any other distributor in the Territory.
Ask anything

Get a straight answer from any event contract

When the events lead wants to know what a date change will cost, type the question in plain language. goHeather answers from the contract itself and points to the clause it used.

  • Answers quoted from your own contract
  • The clause it relied on, shown alongside
  • Works across the main agreement, the banquet order and the addenda together
What do we owe if we cancel the event 60 days out?
goHeatherFifty percent of the anticipated room revenue and food and beverage minimum. The cancellation scale steps up from 25% more than 180 days out to 100% inside 30 days, and notice of cancellation has to be in writing.Venue AgreementClause 6.2: Cancellation
Contract types

From vendor manuals to sponsorship deals

The contracts a brand, retailer, franchisor or hotel group drafts, receives and signs across a year.

  • Suppliers

    Supplier agreements and vendor compliance manuals

    Draft supplier and vendor agreements from your own paper, or review a retailer's terms along with the vendor compliance manual and routing guide they point to. goHeather reads the set together, so a chargeback in the manual is read alongside the payment clause in the agreement.

  • Franchise

    Franchise agreements

    Draft a new location's agreement from your franchisor template, with territory, royalty and ad fund terms filled in for each unit.

  • Channels

    Distribution and reseller agreements

    Territory, exclusivity, minimum purchases, pricing and termination, checked against the positions in your playbook.

  • Hospitality

    Hotel management, venue and event contracts

    Fee structures, performance tests, attrition scales and cancellation terms pulled out and quoted.

  • Brand

    Licensing, influencer and sponsorship

    Usage rights, approvals, exclusivity, morality clauses and royalty reporting, drafted or reviewed.

How it works

From template to signed agreement

No setup project and no training course. Upload a template or the other side's contract, and the first version comes back while you are still on the call.

  1. Draft or upload

    Start from your template or theirs

    Draft a franchise, supplier or distribution agreement from your own template, or upload the retailer's, hotel's or partner's paper as PDF or Word.

  2. Review

    Ranked findings in minutes

    Each finding quotes the clause, explains in plain English how it is drafted and shows how it sits against your playbook.

  3. Negotiate

    Send your redlines back

    Accept the suggested wording or write your own, export to Word with track changes, and compare each new version the other side returns.

  4. Sign and store

    Signed and on file

    Send the final agreement for e-signature and keep the signed copy stored securely in goHeather.

  • 20,000+

    SMBs and small law firms trust goHeather

  • $1,419

    Average saving vs. a lawyer per deal

  • 10,500+

    Lawyer-made templates behind every draft

  • 25+

    Enterprise-grade security controls

Your brand and partner contracts, kept confidential

Supplier pricing, franchise fees, management fees and sponsorship rates all sit inside the contracts you upload. goHeather protects them with enterprise-grade controls, end-to-end encryption and trusted AI providers.

Learn more about security
  • Contracts encrypted with gold-standard protection
  • Database provider meets bank-grade security
  • Your documents and data will never be sold
  • We do not use your data to train our models
What it covers

What goHeather drafts and checks in retail and hospitality contracts

The clauses it covers first in supplier, franchise, distribution, hotel, venue and brand agreements

Contracts in this sector tend to come in sets. A supplier agreement points to a vendor manual and a routing guide, a franchise agreement sits beside an operations manual, and a hotel contract comes with banquet orders and addenda. goHeather covers the clauses below when it drafts from your own templates. When it reviews the other side’s paper, it reads the set together and quotes each clause with a plain-English summary of how it is drafted. What to do about any of them is a decision for you and your lawyer.

Supplier agreements and vendor manuals

  • Chargebacks and deductions. What triggers a chargeback, how it is calculated, and whether it can be taken from any open invoice.
  • Manual updates. Whether the vendor compliance manual is attached or referenced, and how changes to it take effect during the term.
  • Delivery and routing. Delivery windows, labeling and carrier instructions, and where each one is set out.
  • Returns and allowances. Return rights on unsold stock, markdown allowances and who pays freight on returns.
  • Insurance and product indemnity. The coverage amounts listed, additional insured wording, and how widely the product indemnity is drafted.

Franchise, distribution and reseller terms

  • Territory and exclusivity. How the territory is described, what the franchisor or supplier keeps for itself, and whether exclusivity depends on performance.
  • Royalty and ad fund terms. The rate, what counts as gross sales, and how fund contributions are reported and spent.
  • Minimum purchases and pricing. Purchase targets, price change notice and what happens when a target is missed.
  • Term, renewal and transfer. The initial term, renewal conditions, and the steps for a transfer or change of control.
  • Termination and post-term obligations. Grounds for ending the agreement, cure periods, and what each party agrees to do once it ends.

Hotel management, venue and event contracts

  • Fees. Base and incentive management fees, how each is calculated, and when they are paid.
  • Performance tests. The measure used, the cure rights attached, and what either side may do when the test is failed.
  • Attrition and cancellation. The allowance on a room block, the cancellation scale, and whether resold rooms are credited.
  • Food and beverage minimums. The committed spend, service charges, and how a shortfall is billed.
  • Force majeure. Which events are listed, what notice is set out, and whether deposits are returned.

Licensing, influencer and sponsorship

  • Licensed rights. Which marks or content are covered, the channels and territory, and the approval steps before anything goes live.
  • Royalty reporting and audit. How royalties are calculated and reported, and how often the licensor can audit.
  • Content usage. Who owns the content, how long the brand can use it, and in which media.
  • Exclusivity and morality clauses. Any bar on working with competing brands, and how the morality clause and the right to end the deal are worded.

How goHeather fits your contract process

Brands, franchisors and hotel groups often run hundreds of agreements a year through a very small legal team, and many never reach a lawyer at all. With goHeather, your in-house counsel sets the templates and playbook once, your procurement team checks supplier paper and vendor manuals against them, and your sales and partnerships team works through distribution and sponsorship redlines the same way. Every draft starts from your own template, every review quotes the clauses above, the redlines go back in Word with track changes, and the final version is signed and stored in one place. If you also make your own product, see our manufacturing page, and if you run your own freight and warehousing, our logistics page.

goHeather is a contracts AI, not a law firm. It tells you what your agreement says and what to look at. It does not tell you what to accept. See how the review works on our AI contract review page, how drafting works on the AI contract generator page, or book a demo with one of your own agreements.

Starting one from scratch? See our supply agreement, distribution agreement and reseller agreement templates, or browse every type on the contract templates page.

FAQ

Retail and hospitality contract AI FAQs

What brand counsel, franchise teams and hospitality operators ask before they start.

Jeff Dutton

Still have questions?

Try goHeather on your own franchise or supplier template, or on a vendor manual you just received, or book a demo and we will go through one with you.

Trusted by 20,000+ SMBs and small law firms

Draft your next franchise agreement, or review the retailer’s terms

Start free by drafting from your own franchise or supplier template, or by reviewing a vendor manual or venue contract. Or book a demo and we will walk through a draft and a review with you.